Privacy Policy

Effective Date: July 15, 2026
Last Updated: July 15, 2026

Freebush Cellars LLC (“Freebush Cellars,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit freebushcellars.com or our online store (the “Site”), shop with us online or in person, join our Pack Club wine club, book a tasting or event, or otherwise interact with us (collectively, the “Services”).

By using the Services, you agree to the collection and use of information as described in this Policy. If you do not agree, please do not use the Services.

1. Age Requirement

Our Services involve the sale of alcoholic beverages and are intended only for individuals who are 21 years of age or older. We do not knowingly offer products for sale to, or knowingly collect personal information from, anyone under 21. If we learn that we have collected personal information from someone under 21, we will take steps to delete it.

2. Information We Collect

Information you provide directly, such as when you place an order, join Pack Club, book a tasting or event, or contact us:

  • Name
  • Email address
  • Phone number
  • Billing and shipping address
  • Payment information (processed by our payment processor — see Section 4)
  • Date of birth or age confirmation, where collected
  • Order history and product preferences
  • Pack Club membership tier and preferences
  • Reservation and event details (e.g., party size, date/time) submitted through our booking platform
  • Any other information you voluntarily submit, including messages sent through a contact form

Information collected automatically, when you visit the Site:

  • IP address
  • Browser type and device information
  • Pages viewed and time spent on the Site
  • Referring website
  • Cookies, pixels, and similar tracking technologies (see Section 6)

We do not knowingly collect Social Security numbers or other government identification numbers through our web forms, except where required for identity or age verification at delivery in accordance with state alcohol-shipping laws.

3. How We Use Your Information

We use the information we collect to:

  • Process and fulfill orders, including wine, beverage, and Pack Club shipments
  • Verify that you and, where applicable, the recipient of an alcohol shipment meet the minimum age requirement
  • Manage your Pack Club membership, including billing, renewals, and preferences
  • Process reservations and bookings for tastings and events
  • Respond to inquiries submitted through our contact form
  • Send you order confirmations, shipping updates, and other transactional communications
  • Send you marketing communications by email and/or text message, where you have opted in (see Section 5)
  • Improve our Site, products, and marketing, including through analytics and advertising tools
  • Detect, prevent, and address fraud, security issues, or technical problems
  • Comply with applicable laws and regulations, including state alcohol beverage control (ABC) and shipping-compliance requirements

4. How We Share Your Information

We do not sell your personal information for money. We may share your information with:

  • Service providers who perform functions on our behalf, such as our e-commerce and payment platform (Shopify and its payment processor), our reservation/booking platform (Tock), email and SMS marketing platforms, shipping carriers, and alcohol-shipping compliance vendors
  • Advertising and analytics partners, such as Meta, Google, and TikTok advertising tools, which help us understand Site usage and show you relevant ads on other platforms (see Section 7 on your choices regarding this)
  • Professional advisors, including legal, accounting, and compliance consultants
  • Regulators or government authorities, where required by law, subpoena, legal process, or to verify compliance with alcohol beverage control laws
  • Successors, in connection with a merger, acquisition, financing, or sale of business assets

Any service provider receiving your information is contractually obligated to use it only to provide services to us and consistent with this Policy and applicable law.

5. SMS/Text Message and Email Marketing

How we collect consent. If you provide your mobile number through a checkout checkbox, a Pack Club or website signup form, or by texting a keyword to join, you may receive text messages from Freebush Cellars, such as order and shipping updates, event and tasting announcements, Pack Club news, and promotional offers. We collect your consent separately for each of these methods, and checking a box or opting in through one channel does not automatically enroll you in another.

What you’re agreeing to. By opting in, you consent to receive automated marketing text messages from Freebush Cellars at the mobile number provided. Message frequency varies (approximately 3 messages per month). Message and data rates may apply. Consent to receive marketing texts is not a condition of any purchase, event booking, or Pack Club membership.

Opting out. You may opt out of text messages at any time by replying STOP to any message. Reply HELP for assistance. You may also contact us using the information in Section 13. After you opt out, we will send one final message confirming your opt-out, and you will not receive further marketing texts from us unless you opt back in.

How we use and share text opt-in data. Your mobile number and SMS consent status are used only to send you the messages described above and are not shared with third parties for their own marketing purposes. We share this information only with the SMS platform provider we use to deliver messages on our behalf.

Email marketing. If you sign up for our email list or provide your email at checkout with marketing consent, you may receive promotional emails. You can unsubscribe at any time using the link in any marketing email.

Opting out of marketing communications does not opt you out of transactional messages (such as order confirmations, shipping notices, or reservation confirmations) tied to an order, membership, or booking you’ve made.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to operate the Site, remember preferences, and analyze traffic. We also use advertising pixels (such as Meta Pixel, Google Ads, and TikTok Pixel) that allow us to measure ad performance and show you relevant ads about our products on other websites and platforms. You can control cookies through your browser settings, and where required by law, through the cookie/privacy choices described in Section 7; disabling cookies may limit some Site functionality. You can also opt out on our customer portal.

7. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, disclosure, alteration, or destruction. Payment card information is handled by our payment processor in accordance with applicable payment card industry standards; we do not store full payment card numbers on our own systems. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including to process orders, administer Pack Club memberships, maintain business records, and comply with legal, tax, alcohol-compliance, or accounting requirements.

9. Your Privacy Rights

Depending on your state of residence, you may have rights regarding your personal information, which may include the right to:

  • Know what personal information we have collected about you
  • Request deletion of your personal information
  • Correct inaccurate personal information
  • Opt out of the sharing of your personal information for cross-context behavioral/targeted advertising (see below)
  • Not be discriminated against for exercising your privacy rights

To exercise any of these rights, contact us at (425) 329-4662 or info@freebushcellars.com. We may need to verify your identity, and in some cases your age, before fulfilling your request.

California and other state residents: We use advertising pixels described in Section 6, which may be considered “sharing” personal information for cross-context behavioral advertising under the California Consumer Privacy Act (as amended by the CPRA) and similar laws in other states. You can opt out of this sharing by [INSERT: link to a “Do Not Sell or Share My Personal Information” page or cookie-preference tool, once set up]. We also honor Global Privacy Control (GPC) signals as an opt-out request where legally required.

Nevada residents: You may request that we do not sell certain personal information, to the extent applicable, by contacting us at info@freebushcellars.com.

10. Children’s Privacy

The Site and our Services are intended for individuals who are at least 21 years old. We do not knowingly collect personal information from anyone under 18, let alone under 21. If you believe a minor has provided us with personal information, please contact us so we can delete it.

11. Third-Party Links and Platforms

The Site may link to or integrate with third-party platforms, including our Shopify store and our Tock reservation system. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies, which govern the information you provide directly to them.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top of this page reflects the most recent revision. Material changes will be posted on this page, and where required by law, we will provide additional notice.

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us at:

Freebush Cellars LLC
19495 144th Ave NE B235
Woodinville, WA 98072
(425) 329-4662
info@freebushcellars.com